Being one of our main partners in interior projects, Bolon always surprises with the launch of its new products. Part of the revitalization of its pavement collection, carried out every three years, the Swedish brand has recently launched 34 new designs, including new colors such as dusty pink, emerald green and denim blue.
Klara Persson, Designer at Bolon, explains the process:
“This process is invigorating, because we are constantly evaluating what we have, guided by what both feels rationally and emotionally sound. We’re learning by questioning our current work to anticipate progress. What sells? What products are strategically more viable than others? What is Bolon’s positioning on the market? On the one hand, it is based on data, but on the other it is driven by creative intuition”.