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The name of the Pacific chair might well be iChair, since Apple was the first customer of the latest office chair launched by Vitra. During a visit to Apple’s creative director Jonathan Ive a few years ago, Jay Osgerby and Ed Barber, creators of the Pacific, described the chair they were developing for Vitra as “quiet”, a piece with smooth lines, which could be adapted to any environment, even at home. This description ultimately captured Ive's attention, as Apple has ordered 12.000 units for its new campus in California, designed by Foster + Partners.
Designed under the principle of ‘full performance, quiet design’, the Pacific chair presents itself as the chair for the new working realities where self-employed and hot-desking gain more and more space. Instead of the most successful chairs of the 90s, where the technical aspect was very pronounced, Pacific presents a unique elegance, expressing a clarity of concept and precision. Despite the apparent simplicity, Pacific offers all the comfort and functionality that Vitra chairs have accustomed us to, including the synchronized mechanism that automatically adapts to the user's weight, height adjustment of the back and arms.
With its timeless design, discreet presence, three sizes and appealing palette of finishes, Pacific is perfect for every environment, be it an office with 1000 employees or a small workspace at home.

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“To get the best people you have to have an environment with less formality.”

Jay Osgerby

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